Email Marketing Copywriter

Email is probably the most effective online marketing tool after word-of-mouth, so if you're not using it, use it. If you are using it, are you using it effectively enough?

There's a line between obnoxiously spamming subscribers twice a day, and sending one email a year. You want to aim to somewhere in between.

Also there are the emails you automatically send; after a purchase, to confirm a sign-up, to claim a discount, to download something, etc. All these automated emails, email funnels, should be optimised to better promote your products and services.

Email my email with your email about how you want to improve your emails to customer emails.

Protak Scientific

Using MailChimp, I wrote, setup and sent out emails on behalf of Protak to their mailing lists. Each week I would report back on the previous campaign with various KPI's such as open rate, click-through rate, bounces, unsubscribes, etc.

Musheez

Musheez are premium mushroom extract products and required three types of emails written targeting retailers, herbalists and brands.

The image below briefly highlights how each of these groups differed, which would then determine the approach of the email content itself.

Below is the email targeting the brands, with 4 slightly differing subject lines (depending on subscriber information), plus the start of the email itself.

Individualitee Tshirt Store

We would regularly come up with new tshirt designs and every couple of months we'd send out an email newsletter highlighting these new designs, any discounts, and other related news.

Contact me today and let's talk email marketing!